In business, time is the silent deal-killer lurking in every negotiation, hire, or sale.
Yet most companies treat deadlines as suggestions and timelines as rough estimates. They allow milestones to drift and decisions to languish indefinitely.
In a word, they’re slow.
The problem often starts at the top. If the corporate team were a band, too many CEOs think they should be the lead singer strutting around at the front of the stage. But the great CEO is actually more like the drummer.
Much like a skilled drummer bent over the kit, the effective CEO keeps the rhythm and establishes the pace. They have a clear system that ensures milestones are hit on time (BOOM bap BOOM bap) and they keep the tempo up.
Sadly, a lot of corporate bands are trying to play with a drummer-CEO who's just plain sluggish. It's like listening to an experimental band where you want to yell, "Can I just get a BEAT!?"
These slow CEOs don't realize that every moment of hesitation compounds the risk of losing what matters…
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